The 'lipstick index' and the strength of beauty retail amid inflation

According to the "lipstick index," cosmetics sales go up during tough economic times as shoppers reach for small treats like lipstick rather than big-ticket items. With Canada's economy teetering on the verge of a possible recession, beauty and skincare sales are up 18 per cent, says market research firm Circana.

The 'lipstick index' and the strength of beauty retail amid inflation
A woman with long brown hair and a white, long-sleeved t-shirt is pictured outside Sephora in Calgary's Southcentre Mall.

According to the "lipstick index," cosmetics sales go up during tough economic times as shoppers reach for small treats like lipstick rather than big-ticket items. With Canada's economy teetering on the verge of a possible recession, beauty and skincare sales are up 18 per cent, says market research firm Circana.