Young female readers, #BookTok fuel spicy romantasy genre's staggering sales figures
Book publishers and industry watchers are taking note of the romantasy subgenre’s enormous popularity among young female readers — author Sarah J. Maas alone has sold 40 million copies — and the power of #BookTok to elevate both its well-known, traditionally published writers, and self-published indie authors alike.
Book publishers and industry watchers are taking note of the romantasy subgenre’s enormous popularity among young female readers — author Sarah J. Maas alone has sold 40 million copies — and the power of #BookTok to elevate both its well-known, traditionally published writers, and self-published indie authors alike.
