How Taylor Swift's cultural impact is helping to shake up the women's sport landscape

In addition to the skyrocketing prices of hotel rooms, inflated Uber rates and hysteria around her presence, Taylor Swift hugely affects the sports ecosystem around her. Whether or not skeptics want to admit it, her connection to sport creates a cultural impact that can not be denied.

How Taylor Swift's cultural impact is helping to shake up the women's sport landscape
A woman wearing a read jacket.

In addition to the skyrocketing prices of hotel rooms, inflated Uber rates and hysteria around her presence, Taylor Swift hugely affects the sports ecosystem around her. Whether or not skeptics want to admit it, her connection to sport creates a cultural impact that can not be denied.