From marching bands to megastars: How the Super Bowl halftime show became a global spectacle
In nearly six decades, the halftime festivities have transformed from a family-oriented show with patriotic tunes into entertainment’s biggest stage with top-tier performers, pyrotechnics and superb backup dancers. The 12-to-15 minute performance sometimes attracts more eyeballs than the actual championship game, consistently drawing more than 100 million viewers.
In nearly six decades, the halftime festivities have transformed from a family-oriented show with patriotic tunes into entertainment’s biggest stage with top-tier performers, pyrotechnics and superb backup dancers. The 12-to-15 minute performance sometimes attracts more eyeballs than the actual championship game, consistently drawing more than 100 million viewers.
