Broadcasters need to harness power of audience data to make strategic decisions, OAB hears - Broadcast Dialogue
Broadcasters should be harnessing the power of data and station web presence to drive new revenue and make more strategic decisions, the Ontario Association of Broadcasters (OAB) Connection 2023 heard.
Broadcasters should be harnessing the power of data and station web presence to drive new revenue and make more strategic decisions, the Ontario Association of Broadcasters (OAB) Connection 2023 heard.
